Monday, 23 January 2012

Ken ahead in another poll

Following hot on the heels from YouGov's poll on the state of play in the 2012 mayoral poll, ComRes has another that shows Ken narrowly pushing ahead of the Tory candidate.

The change in the polling position is quite stark - compared to the tail end of 2011 and shows that this will a close election. 

The momentum in Ken's campaign has been building for a while and their poll bounce has in part been driven by old-fashioned (and fairly relentless) campaigning: a clear simple message (Ed Balls take note), a large number of activists all underpinned by unusually strong marketing for a political campaign - from the 'pickpocket' posters to the videos like the one below.

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